TransformingHealthcare
Our vision is to become a product led organization to provide market leading solutions to improve the health and well-being of our customers. Together, we partner for growth and embrace a continuous improvement mindset to operate differently, deliver more value, and proactively address needs.
Product Led Model
Manage the entire lifecycle of a product by collaborating with stakeholders, aligning product plans with the enterprise roadmap, and overseeing development, implementation, and support efforts.
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Product Core Competencies
Product Led or Agile Ways of Working
Allows teams to create products that meet the members' needs and expectations, and that drive value and growth for the organization. By being product led, teams can focus on the product vision, strategy, growth, and by being agile, you can adapt and respond to the changing member feedback and needs.
Stakeholder Management
Aligning the product vision with the strategy and goals of the organization. By gaining insights and feedback from stakeholders, Product advocates can understand the problems and the backstory of the members and users, and what they are trying to solve for and why.
Customer Centricity
Designing and delivering products or services that are based on the needs, preferences, and feedback of the members. Becoming a product led organization means we are providing market leading solutions to improve the health and well-being of our members.
Growth Mindset
Fostering a culture of feedback, trust, candor, curiosity, learning, diversity, innovation, and debate in the product team. Creating an environment where we are constantly experimenting, iterating, and learning from feedback to create a better product that solves for the user’s problems.
Proactivity & Drive
Creating a product that delivers value to the user and drives growth for the company. Together they enable the product team to take initiative, act fast, and overcome challenges.
Self-Awareness
Empowering individuals to not only refine their personal skills, but deepen their understanding of product, members, and market dynamics. It encourages a proactive approach to seeking feedback, embracing learning opportunities and fostering collaborative innovation. This is pivotal in developing products that provide the most value to our members.
"As Blue Cross transforms into a product led organization, we are focused on fostering a continuous improvement culture where associates are empowered to deliver more value and proactively address the needs of our customers."
- Tiffany Lauria,
VP of Execution and Value Delivery
Benefits
Learn more about how keeping our team members healthy, energized and motivated while living a life and building a career they’re proud of.
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Diversity, Equity, Inclusion and Belonging
As a member of our team, you will always receive support and affirmation for being who you are. Discover our proud commitment to equity.
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